For OFM agencies
FanBank runs done-for-you win-back operations for agencies: lapsed-fan outreach in each creator's voice, reactivation offers, and full recovery reporting. One partner, whole portfolio, zero extra headcount.
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The portfolio math
You feel churn once per creator. We see it once per roster — and that's where the money is. Here's what a mid-size portfolio leaks in a single month:
Roster
30
managed creators under one roof
Roster revenue
$180,000
at $6,000 / month per creator
Monthly churn
$27,000
leaking — 15% of subscribers don't renew
Recovered
$5,400
found every month at a 20% win-back rate
Illustrative example, not a promise — your portfolio review maps your real numbers. Straight arithmetic: no recovery assumed beyond the stated win-back rate.
We profile churn across your full roster — which creators leak most, which fan segments lapse, what each point of churn costs you per month.
Done-for-you win-back campaigns per creator, in each creator's voice. Lapsed-fan outreach, reactivation offers, renewal saves — handled end to end.
A monthly portfolio report: recovered revenue by creator, win-back rates, and the remaining leak ranked by value. Every dollar named.
Partnership models
Pick the model that fits how your agency operates.
$3,000/month per agency
60 / 40 split of recovered revenue
Not ready for the full roster? Start with a 5–10 creator pilot — same win-back operation, same reporting, zero long-term commitment. Most agencies roll out after the first recovery report.
Start a pilotOnboarding
A 30-minute call. We map your roster's churn profile from the numbers you already have — no integration needed to see the shape of the leak.
Each creator connects read-only access and approves their voice profile. We never ask for logins; creators grant and revoke access themselves.
Lapsed-fan outreach goes out in each creator's voice, with reactivation offers tuned per segment. You approve the playbook before anything sends.
Recovered revenue by creator, win-back rates, remaining leak ranked by value. The report your finance person actually wants to read.
Read-only access, granted by each creator — we can see the numbers, we can't post, message, or move money. Creators approve their voice profile and the campaign playbook before anything goes out, and they can revoke access at any time.
Their recovery history goes with them. Billing adjusts at the next cycle — you never pay for creators who aren't on your roster.
No. Work with whoever you want. If the white-label economics make us your default retention arm, that's earned, not contracted.
A lapsed fan who returns and pays within the attribution window counts as recovered — tracked per fan, per creator, visible in your monthly report. The methodology is defined in the partnership brief before you sign anything.
Yes. Most agencies pilot with 5–10 creators, see the first recovery report, then roll out. The $3,000/mo covers up to 50 — piloting smaller doesn't cost extra.
You do — always. We're the engine behind your retention offer, invisible unless you want us visible.
Get started
Thirty minutes. We'll map your roster's leak from the numbers you already have and show you exactly what a recovery operation would be worth — before you spend a cent.
